BEIJING - A month before Apple Inc.'s smartwatch hits the market, China's thriving copycat manufacturers are selling lookalikes, some openly advertised as Apple copies.
鈥淎pple Smart Watch with Bluetooth Bracelet,鈥� says one vendor on Alibaba Group's popular Taobao e-commerce website.
Photos on the vendor's page appear to be the real Apple Watch. It says features on the Chinese version include text messaging and a music player. It starts at 288 yuan ($45), or one-eighth the $349 price of the cheapest Apple Watch.
Alibaba, which listed on the New York Stock Exchange last year after a record initial public offering, has faced criticism in the past for hosting the sale of counterfeit goods. It says it has been taking steps to reduce the problem.
The flood of 鈥渕e too鈥� smartwatches reflects China's mix of skilled electronics manufacturers and a growing consumer market for bargain-price style.
Most of the world's personal computers and mobile phones are assembled in China. But this country's own companies are only starting to develop design skills and the ability to create breakthrough products.
That has led to the rise of an industry known as 鈥渟hanzhai,鈥� or 鈥渕ountain forts鈥� - hundreds of small, anonymous manufacturers that quickly copy the design or features of popular foreign mobile phones or other products at a fraction of the price.
At least eight vendors on Taobao advertised watches as 鈥淎pple Watch鈥� or 鈥淎pple Watch lookalike.鈥� Most said they were compatible with Apple's iOS or Google Inc.'s rival Android operating system.
One vendor jokingly used Chinese slang for a vulgar rich person, offering an 鈥淎ll-New Apple Tyrant Gold Mobile Phone-Supporting Watch鈥� for 288 yuan ($45).
Eight vendors failed to respond to questions from The Associated Press sent through their Taobao accounts.
Asked whether it had taken action against any sellers, Alibaba said in a statement, 鈥淎libaba Group is dedicated to the fight against counterfeits. We work closely with our government partners, brands and industry associations to tackle this issue at its source. We also utilize technology like data mining and big data to scrub our platforms of counterfeits.鈥�
Alibaba faced controversy in January after a Chinese government agency accused the company of lax oversight and allowing vendors to sell counterfeit goods on Taobao. The two sides settled their dispute a few days later. The agency said its report had no legal force and Alibaba promised to tighten its oversight of vendors.
Apple, based in Cupertino, California, says buyers in China and Hong Kong can pre-order its watch beginning April 10, the same day it takes orders in the United States, Japan, Britain, France and Germany.
Most previous Apple products were released in China weeks or months after other markets. That fueled a trade in iPhones that were smuggled in for sale to gadget fans who were willing to pay a premium.
Apple lookalikes also are on sale in markets in the southern city of Shenzhen, 鈥渢he mainland's best place to shop for ... hi-tech knockoffs,鈥� according to the Hong Kong newspaper The South China Morning Post.
鈥淪hanzhai Apple Watches in Shenzhen Less Than 1 Day After Launch,鈥� said a headline on Internet portal Sohu.com.
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AP researcher Zhao Liang contributed.
