It’s that time of the year again. Nearly as soon as Halloween ends, twinkling lights appear, holiday decorations plaster storefronts and the internet complains about Starbucks’ new cups.

On Tuesday, the giant coffee chain introduced a limited-edition green cup celebrating community at its U.S. stores. The artwork on the cup shows a mosaic of more than a hundred faces drawn in a single, continuous pen stroke. In a , the company’s chairman and CEO, Howard Schultz, said the cup represents Starbucks’ connections to the community.

“During a divisive time in our country, Starbucks wanted to create a symbol of unity as a reminder of our shared values, and the need to be good to each other,” Schultz said.

Artist Shogo Ota was commissioned to craft the new cups and his “threaded design” was intended to show “shared humanity” and a “united community,” according to the press release.

The Starbucks announcement didn’t say anything about the green cups being released as this year’s annual holiday cup. Since 1997, the coffee company has rolled out a festive new cup design every year during the holiday season.

Last year, the when they released a simple red holiday cup that didn’t include any traditional Christmas motifs. The company was accused of creating a “war on Christmas” and taking Christianity out of the holidays.

It may have been the cups’ November release or the green colour that led many customers into believing they were Starbucks’ latest holiday cup. For a design that was intended to inspire unity in the community, the cup appeared to incite more outrage than harmony … in the online community anyway.

 

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Despite the onslaught of negative reviews online, not everyone was upset about the green cups. A number of social media users commended the coffee chain for their attempt at positivity.

Another Twitter user realized the green cup was probably not even this year’s holiday design.

Enraged customers will be able to calm their shaken nerves after numerous photos showed up on social media of Starbucks boxes with the text “No peeking until November 10” printed on the side indicating the holiday cups have yet to be revealed. One Reddit user, DasUberSquid, even posted a photo of a red cup with holly leaves and the caption “I peeked.” Starbucks has not confirmed if the leaked photo shows this year’s cup design.

Leaked starbucks cup

 

A photo posted by Kevin J. Bonnington (@kevinjbonnrealtor) on

 

A photo posted by Avenue Properties (@aveproperties) on